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(EMAILWIRE.COM, January 10, 2007 ) SAINT PETERSBURG, FL – Now, when you hear the phrase “the painless hemorrhoid treatment” you’ll be thinking of Ultroid—at least that’s the idea. Ultroid Technologies, Inc. (http://www.ultroid.com) has registered the words as a service mark for their hemorrhoid treatment product. The Florida-based corporation’s Ultroid Hemorrhoid Treatment System, as approved by the FDA, has been making strong moves in the market toward national recognition in conjunction with their already growing international presence.“Topping Google, Yahoo and MSN for several months with that phrase seemed a natural for our marketing,” said Ultroid CEO, Michael Cao. Name recognition through marketing is the key to any business according to Cao. Ultroid has been taking his words to heart and the effort has proved valuable with distributors now supplying markets throughout the U.S. with a sizeable effort in Asia, as well.Rubber bands that painfully wring the life out of the hemorrhoid; staples that do much the same; and lasers that burn the area are all uncomfortable, trendy solutions. But now, as patients experience serious complications, including sepsis and death from some types of alternative procedures, they are left with the prospect of painful surgery and long, expensive recuperative periods as their only choice. Enter: Ultroid. The Ultroid system has long been promoted as a painless, non-surgical remedy. Using a low amperage direct current, so low the patient seldom feels anything more than a slight tingling sensation, the doctor can apply the Ultroid technique in the office with the procedure taking only a few minutes. Malpractice insurers look at the non-surgical procedure as safe enough that no additional malpractice premiums are charged to doctors using Ultroid. “It allows the patient a non-surgical, painless resolve to what could otherwise be a prolonged and uncomfortable healing period,” according to Cao. “It affords the doctor,” Cao adds, “confidence in the product without the added liability.” Cao also notes there is no prolonged healing period as patients leave the doctor’s office within minutes to resume their normal daily routines.So, what’s the catch? “There is none,” Cao says. “This is a completely safe, painless, cost-effective means to conquer a very personal problem most of us share.” Approximately 80 percent of us will suffer from hemorrhoids in our lifetime, Cao notes. Dealt with early, the problem is easily solved. But most of us avoid the problem because of the embarrassment. The result is that the condition only worsens. Cao adds, “Ultroid makes the solution so much easier. It becomes a problem shared with your family doctor.” Hospitals, surgeons, anesthetists and any number of assisting hospital employees are avoided. “Ultroid solves the problem, simply,” Cao claims.The logic is inescapable. Litigation threats are ringing in industry ears causing marketers to reconsider their liability risk. Meanwhile, Ultroid is comfortably riding the wave of the demand for a “painless hemorrhoid treatment.” ###SOURCE: Ultroid Technologies, Inc.CONTACT: Lee Snyder, Director for Media Relations(727) 898-0717x 23leesnyder@ultroid.com http://www.ultroid.comAbout Ultroid Technologies, Inc.:Ultroid Technologies, Inc. (St Petersburg, FL) manufactures and markets the UltroidTM system for painless hemorrhoid treatment. Malpractice insurers report no need for increased premiums because of the procedure’s non-invasive nature. The non-surgical technology is a break-through in painless hemorrhoid therapy requiring no anesthesia and no patient-healing down time. Performed in the doctor’s office in minutes, patients are immediately able to resume their daily activities. UltroidTM is covered by most major insurers and Medicare.
Google, Inc.
Lee Snyder
leesnyder@ultroid.com 
Source: EmailWire.com
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