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(EMAILWIRE.COM, April 09, 2012 ) Boca Raton, FL --- “How can we engage consumers to be proactive about their health?” This is the question that Audax Health Founder, and Chief Executive Officer Grant Verstandig asked himself when he founded the company in 2010. His solution? Careverge. From a single digital platform, consumers can track fitness goals, research conditions, integrate health tools, connect with other people in a community environment, receive personal guidance from medical professionals and be rewarded for their efforts.
By integrating social, gaming and healthcare in one easy-to-navigate platform, Careverge has created a user experience that takes advantage of the technologies that consumers already engage with daily. Using similar mechanics found in sites such as Facebook, Amazon and Zynga’s Farmville, Careverge delivers a personal, simple and fun solution for consumers to manage their own health. “By personalizing health information, Careverge inspires consumers to simply be healthier,” Henry DePhillips, M.D., Executive Vice President of Healthcare Solutions and Chief Medical Officer of Audax Health. “Better health management ultimately leads to better overall health outcomes and reduced costs, which is the true business benefit of the consumer engagement that Careverge drives.”
Grant Verstandig, who created the vision for Careverge after being frustrated by the lack of personalized, online information that he needed when facing seven knee surgeries in 20 months, added: “ Every day, we are peppered with news about the rising costs of healthcare, but yet, though we would collectively like to curb these costs, the debate as to how to best manage these costs continues. By launching Careverge, we at Audax Health are simply aiming to help empower healthier behaviors and encourage people of all ages and fitness levels to easily manage their health in an engaging, informative, and most importantly, inspirational way.”
For more information, please visit www.audaxhealth.com and www.careverge.com.
About21st Century Health
21st Century Health is an award winning targeted business show that is independently produced by Multi-Media Productions. The show provides its business viewers an in depth opportunity to find solutions to the industry problems from some of the top business leaders from across the world. Each exclusive segment is taped in our state of the art South Florida Studio.
Once selected, companies are able to present their story and solutions to industry problems in an exclusive way that sets their company apart from the others. With more than 6,000 companies participating on over 600 shows, 21st Century Health continues to be the premier and targeted outlet for the latest business stories.
21st Century Health airs on various national cable networks that are viewed by over 100 million viewers nationwide as well as internationally via DirecTV and Dish Network. The show can also be viewed through video on demand via http://www.21chtv.com. The 21CHTV Series is also available at more than 27 prestigious college universities, including Carnegie Mellon University, Howard University, Dartmouth College and Georgetown University.
For specific market-by-market air dates and times, please e-mail Moniqueh@mmpusa.com. For more information, please visit http://www.21chtv.com.
About Audax Health
Founded in 2010, Audax Health believes that consumers can and should be active participants in managing their own health. Through its product, Careverge, an end-to-end digital health platform, Audax Health enables consumers to track their health, record fitness goals, research conditions, access health tools, and even communicate directly with other members and medical professionals. Careverge inspires and engages consumers to be healthy with personalized tools and community that make health simple, personal and fun. For more information, please visit www.audaxhealth.com.
Multi-Media Productions USA
Susan Waters
919 732 3070
swaters@mmpusa.com 
Source: EmailWire.com
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