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Associated Banc-Corp Manages Rapid, Seamless Data Acquisition with Goldleaf

(EMAILWIRE.COM, November 18, 2007 ) BRENTWOOD, Tenn. – Goldleaf Financial Solutions, Inc. (NASDAQ: GFSI), a provider of integrated technology-based solutions for financial institutions, announced today that it successfully converted check-image and computer output to laser disk (COLD) report data for Associated Banc-Corp to facilitate its seamless acquisition of First National Bank Hudson (FNB Hudson) of Wisconsin. Headquartered in Green Bay, Wis., Associated Banc-Corp is a diversified multibank holding company with $21 billion in assets and approximately 300 banking locations across Wisconsin, Illinois and Minnesota. Because FNB Hudson had eight locations and a check imaging system in place, Associated Banc-Corp made a strategic decision to convert the data and unify the acquired systems. By having everything on one system, the bank can eliminate training time and support for a disparate system for the bank’s 7,000 desktop users. The bank had never taken on a conversion for check data, and in June 2007, it selected Goldleaf’s DataTrade Division to manage the process. According to Tim Rohloff, the bank’s IT system analyst, there were several compelling reasons for working with Goldleaf on the conversion. In addition to Goldleaf’s 16 years of experience, Rohloff had also built a relationship with Goldleaf that instilled confidence in the company’s ability to convert the bank’s data quickly and accurately. Prior to the commencement of the project, Goldleaf provided a test sample of the conversion work, which was invaluable to the bank. “From the beginning, we were committed to the project, but wanted to ensure that impact to our customers would be minimal to non-existent,” Rohloff said. “Throughout the process, our confidence level continued to build with Goldleaf. They truly delivered on all aspects of the implementation.” By using Goldleaf’s conversion services, Associated Banc-Corp saved the costs of hardware and software support and maintenance for a disparate legacy system while continuing to provide the ongoing quality service FNB Hudson’s customers had come to expect. The bank’s future plans include using Goldleaf’s conversion services to integrate other systems which may become latent through technology updates or bank acquisitions, noted Rohloff. Rohloff continued, “Speed, quality and accuracy were paramount to the conversion, with accuracy being the number one piece, because the rest doesn’t matter if the converted data is not accurate. From the conversion of nearly 1.0 terabyte of images—representing millions of checks—Goldleaf’s accuracy rate was remarkable and their quality control was outstanding.” “Many banks today have multiple systems and being able to integrate that data is crucial to operating more efficiently,” said Lynn Boggs, CEO of Goldleaf Financial Solutions. “In a very short time, Associated Banc-Corp was able to convert data from two different core systems seamlessly and without interruption to existing customers. As the trend of consolidation and acquisition continues its momentum in the banking industry, data conversion will be a critical piece to operations. Goldleaf’s experience and longevity in the market positions the company perfectly to capitalize on this growing segment.”About Goldleaf Goldleaf Financial Solutions, Inc., offers a strategic suite of integrated technology and payment processing solutions to community financial institutions. Goldleaf’s products and services enable community financial institutions to succeed in today’s competitive market, solidify their trusted financial relationships, expand their community presence and improve profitability through the efficient use of technology. Goldleaf works with clients through the United States, Caribbean and Central America. For more information about Goldleaf and its set of solutions, please visit the company at www.goldleaf.com.About DataTrade: A Division of Goldleaf Financial Solutions, Inc.DataTrade, LLC, joined Goldleaf Financial Solutions, Inc. in May 2007. Since 1990, DataTrade has served hundreds of clients worldwide from community banks to Fortune 100 companies. The company provides innovative financial and/or banking software and expert data conversion services. For more information on the company, please visit www.datatrade.com.Media Contact: Goldleaf Financial Solutions, Inc. DataTrade DivisionDelia Croessmann, 417-882-1576, ext. 37DTinfo@goldleaf.com Safe Harbor Statement Certain statements made in this press release may constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are based on management's current expectations and include known and unknown risks, uncertainties and other factors, many of which the Company is unable to predict or control, that may cause the Company's actual results or performance to materially differ from any future results or performance expressed or implied by such forward-looking statements. These statements involve risks and uncertainties, including, without limitation, risks and uncertainties associated with the ability of the Company’s suite of products and services to enhance the competitiveness of its clients. These and other risks and uncertainties the company faces are detailed from time to time in the Company's filings with the Securities and Exchange Commission. The Company cautions investors that any forward-looking statements made by the Company are not necessarily indicative of future performance. The Company is not responsible for updating the information contained in this press release beyond the published date, or for changes made to this document by wire services or Internet services.



Hillary Lane

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Source: EmailWire.com


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