|
Home | Medical-Newswire.Com:
|
(EMAILWIRE.COM, August 25, 2011 ) Goshen, MA – “But that’s just not me!” Voice or unvoiced, that’s the response of many introverted business owners to standard marketing prescriptions. You must assertively urge prospects to buy. You must share your personal life via social media. You must be friendly to those you do not like. According to marketing author Marcia Yudkin in a new report on marketing as an introvert, however, it’s both healthier and more effective to select marketing methods that fit one’s personality (www.yudkin.com/intune.htm ).
“For introverts, many of the current ‘musts’ are are enthusiasm killers,” says Yudkin, who identifies herself as a fairly pronounced introvert. “But what I discovered in researching marketing success in relation to personality type is that it’s not that difficult to be true to yourself while effectively attracting clients and customers your own way.”
Yudkin’s new report, “Marketing in Tune With Your Personality,” explains why those who recoil from self-promotion should toss conventional advice into the dust heap and build a marketing program instead out of the activities they naturally enjoy doing. It then profiles each of the eight introvert personality types in the Myers-Briggs system (INFJ, INTJ, INFP, INFJ, ISFJ, ISTJ, ISFP and ISFJ) and suggests compatible marketing activities for each. Each of the eight types then gets rounded out with a portrait of a successful marketer belonging to that type.
“The extent to which these quiet money-makers ignored the rules to blaze their own path surprised me,” Yudkin says, “and readers of the report have found their stories inspirational.” The report is also highly useful for extroverts who sell to or coach introverts, she adds.
“Marketing in Tune With Your Personality” costs $29.95 and can be purchased as an instant digital download at http://www.yudkin.com/intune.htm .
Creative Ways
Marcia Yudkin
413-582-4052
pr@yudkin.com 
Source: EmailWire.com
|
|
|
|
